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CUSTOMER IN MIND: The Art of Tailoring Your Service

Hello again, it's Aly Garrett here, and I'm thrilled to welcome you to our third tantalising episode in the mini-series exploring the 5 'C' mantra. Remember how we likened our professional skills to those addictive CC chips with their 'Can't Say No!' tagline? Just like those moreish snacks, one skill is never enough! In this blog, we're diving deep into the world of client relationships. Think of it as being client-obsessed in the most delightful way - akin to a pup's unwavering devotion to its beloved toy. Ready to embrace 🌟 ‘Customer in Mind' 🌟? Brace yourselves for an adventure in top-notch client engagement!

Did you know that in the early days of telephone service, operators would connect calls manually and often knew their customers so well that they could connect a call without a number, just based on the caller's request? This was one of the earliest forms of personalised customer service, proving that knowing your clients can make all the difference! 📞👂

So where to start??


👞Walking a Mile in Their Shoes... Without the Blisters

To truly understand your clients, you've got to walk in their shoes. But let's be real, sometimes those shoes might be a tad uncomfortable, especially if they're metaphorical high heels or, worse, clown shoes! The trick is to stride confidently and empathetically, aligning every step with their needs and wants.


🧠The Art of Mind Reading... Sort of

Now, I don't mean actual mind reading (if you can do that, please call me; we need to talk). It's about engaging in active listening. You know, the kind where you're not just waiting for your turn to talk but actually hearing what they're saying. It's like being a detective in a conversation, looking for clues to their 'Why'.

💘Empathy: More Than Just a Fancy Word

Show empathy – easy to say, harder to do, right? Imagine empathy as your secret superpower. It's like being able to see through your clients' eyes, but without the creepy sci-fi connotations. And guess what? It makes people feel understood, and who doesn't love that?


🍪Customisation: The Anti-Cookie Cutter Approach

Now, let's talk customisation. It's the opposite of a one-size-fits-all, cookie-cutter approach. It's like making a tailor-made suit but for services. You want your clients to feel like what you offer is made just for them, because it is!


🗣️Speak Their Language - Literally!

Providing information in a format the customer understands is crucial. If they love emails, email away. If they're into interpretive dance, well, start stretching! It's all about communication in their comfort zone.


The Golden Question: What Do They Really Want?

Finally, it's not about what we want to give; it's about what the client needs and wants. It's like being a genie without the lamp and the three-wish limit. Your mission is to find out what makes your clients' hearts sing and then deliver it in perfect harmony.


And here's a little joke to wrap up ... "Why was the computer cold? Because it left its Windows open! Just like how we should always keep our 'windows' open to customer feedback and needs!" 😉😄💻

So there you have it, folks, the ins and outs of keeping 'Customer in Mind'. It's all about walking in their shoes, tuning in, showing empathy, and customising your approach.


Stay tuned for the next crunchy bite in our 'Can't Say No to CC's' miniseries. Remember, like a good bag of chips, once you pop, you can't stop – especially when it comes to outstanding client service! Keep Sharing, Keep Caring! If you'd like to connect, feel free to subscribe to 'The Loop' to get more golden nuggets like these.


Disclaimer: The information provided is general in nature and does not take into account your personal situation. You should consider whether the information is appropriate to your needs, and where appropriate, seek professional advice 

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